Welcome to Laser Plumbing Rowville

Category: Latest News AU

Laser Plumbing Sale and Traralgon’s Dan Smolenaars, has continued his business growth, launching his third business location, Laser Plumbing Rowville which began trading on January 1.

Joining the Laser Group in 2007, Dan’s business has grown to become one of Gippsland’s most recognised brands.  A family-owned business, Laser Plumbing Sale was founded in 1978. 

Joining the business as an apprentice in 1991, under Dan’s leadership the business continues to grow, merging with another leading plumbing business in 2012 to form Laser Plumbing Traralgon.

With a long-term vision to enter the Melbourne market, Dan also wanted to find a business whose cultural values matched those of his own business which has a high focus on enriching the lives of his staff and the community in which the business operates.

“Our business is built with a focus on enriching lives.  If our staff aren’t engaged, they won’t perform to their best and likewise, if we only take from our communities and fail to give back, our business is destined for failure” says Dan.

“The team we have in Laser Plumbing Rowville are the perfect fit with our teams in Traralgon and Sale.  Integrating the team into the Laser systems and processes has been smooth and we are looking forward to introducing them to Laser at LaserCon 2018.”

Business Development Manager for Victoria, Eric Morgen is delighted to see the continued success and growth of Dan’s business.

“Already a successful business, Dan has been able to use the Laser job management systems to not only help him continue to grow his business but also to manage projects regardless of their location.  The cloud-based system has also created the ability to centralise operational tasks, decreasing running costs and ensure that all parts of the business are on the same page”.

Managing Director of Laser Group, Steve Keil added “the Laser brand is well positioned to assist the continued growth of this business.  Under the leadership of Dan and his team, I have no doubt that Laser Plumbing Rowville will become an employer of choice for plumbers in Melbourne’s east”.

Join us in congratulating Dan and welcoming the team at Laser Plumbing Rowville.

Laser Plumbing Rowville

Manager: Dan Smolenaars

Address:  14 Enterprise Drive Rowville

Phone Number:  03 9728 4455


Photo: The Laser Plumbing Rowville team pictured left to right; Michael, Aaron, Matt, Lachlan, Tom, Tim and Dan.